Results for “Strategic planning”

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Introduction to Strategic Planning for Public and Nonprofit Organizations

Jayme Renfro · University of Northern Iowa

In the contents: 01: Before the Strategic Plan- Understanding the Groundwork · 07: Monitoring Evaluation and the Life of a Strategic Plan

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The STEM Advantage: Career Planning and Internship Strategies for Science, Technology, Engineering and Mathematics Postgraduate Students

Ben Archer · James Cook University · 2025

This comprehensive guide bridges the gap between academic learning and professional application, offering a structured framework developed through experiences of students successfully completing their internship programs. Educators and students alike will benefit from practical methodologies that transform theoretical knowledge into workplace readiness, with strategic guidance for creating personalised career trajectories and maximising internship experiences.

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Marketing Principles From The River City

Jodie Ferguson; Cesar Zamudio · Virginia Commonwealth University

Marketing Principles From the River City provides a contemporary exploration into the rudimentary concepts of marketing intended to be a free and open-access handbook for undergraduate introduction to marketing course students, a refresher resource for marketing majors entering upper level marketing courses, and a reference for marketing practitioners. Throughout the book, the reader will notice references to the hometown of Virginia Commonwealth University, Richmond, Virginia, also known as the “River City.” The book is divided into three overarching topic areas: Marketing and Markets, the Marketing Toolkit, and the Marketing Mix. Topics covered in the handbook include consumer and business-to-business behaviors, international marketing, strategic planning, marketing research, segmentation, targeting and positioning, product concepts, distribution, pricing, and promotion concepts.

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Principles of Management

Contributing Authors · OpenStax · 2019

Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

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Growth and Competitive Strategy in 3 Circles

Joe Urbany; James Davis · Saylor Foundation · 2012

The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate program and in an executive MBA course designed to integrate the concepts of marketing and competitive strategy. Over the course of time, the 3-Circle model has been successfully used by hundreds of organizations throughout the world in establishing and growing their market positions. Many of the case examples in this book demonstrating applications of the 3-Circle model applications are from executives who have attended executive education training at the University of Notre Dame. The development of competitive strategy is difficult because there are a lot of moving parts, as well as hundreds of frameworks, that might potentially guide the effort. Executives appreciate how the 3-Circle model simplifies the integration of customer, firm, and competitor analysis to generate growth strategies. It also provides a common language and process for understanding and explaining competitive advantage and for identifying profitable growth strategy.

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Principles of Management

David S. Bright; Anastasia H. Cortes; Eva Hartmann; K. Praveen Parboteeah · OpenStax, Rice University

Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

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Principles of Management

Mabel Gehrett and Jamie Hammond · Western Technical College

In the contents: 05: Module 5 - Strategic Analysis · 5.02: Strategic Analysis - Understanding a Firms Competitive Environment · 5.2.01: Introduction to Strategic Analysis

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Introduction to Financial Analysis

Kenneth S. Bigel · Touro University

In the contents: 8.05: Corporate Forecasting and Strategic Planning · 11.25: Personal Financial Planning Problem

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Leadership for Business

Jamie Hammond · Western Technical College

In the contents: 3.04: Strategic Capacity Planning · 3.4.01: Introduction to Strategic Capacity Planning · 3.4.02: Capacity Planning for Products and Services

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