Thư viện số
Giáo trình, tài liệu tham khảo và tài nguyên học tập mở.
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BUS 26: Small Business Management
Noureddine Lalami · Chabot College
Có trong mục lục: 3: The Business Plan - Marketing Organization Location Finances · Chapter 6: Marketing Plan · 6.1: Marketing Basics
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Leading with Cultural Intelligence
Anonymous · LibreTexts
Có trong mục lục: 7.06: Case Study 5 - Marketing the Right Messages
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Introduction to Intellectual Property
OpenStax · LibreTexts
Introduction to Intellectual Property provides a clear, effective introduction to patents, copyright, trademarks, and trade secrets. The text may be used by students and instructors in formal courses, as well as those applying intellectual property considerations to entrepreneurship, marketing, law, computer science, engineering, design, or other fields.
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Introduction to Business
Gifford · HACC Central Pennsylvania's Community College
Có trong mục lục: 11: Marketing · 11.01: The Marketing Concept · 11.02: Creating a Marketing Strategy
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Operation of a Small Business for College Students
Sarah Maokosy · Reedley College
Có trong mục lục: 13: Marketing Research and Channels · 14: Marketing Concepts and Strategic Planning · 14.01: The Marketing Mix (4Ps)
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MGMT 21503 Small Business Management
Kayla Sapkota · Arkansas State University- Beebe
Có trong mục lục: 10: Entrepreneurial Marketing and Sales · 10.01: Prelude to Entrepreneurial Marketing and Sales · 10.02: Entrepreneurial Marketing and the Marketing Mix
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Introduction to Business
OpenStax · LibreTexts
Có trong mục lục: 11.01: The Marketing Concept · 11.02: Creating a Marketing Strategy · 11.03: Developing a Marketing Mix
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Introduction to Business
Lumen Learning
Có trong mục lục: 4.03: Salty Pawz Marketing · 28: Module 13- Marketing Function · 28.01: Why It Matters- Marketing Function
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Introduction to Business
Lumen · Boundless
Có trong mục lục: 13: Marketing Function · 13.01: Why It Matters- Marketing Function · 13.04: Marketing MIx Introduction
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Small Business Management
Mary Ann Hughes Butts · College of Southern Nevada
Có trong mục lục: 06: Marketing Basics · 07: Marketing Strategy
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Administration and Management of Early Childhood Programs I
Julia Faumuina · Cerro Coso Community College
Có trong mục lục: 08: Chapter 8- Marketing and Enrollment · 8.01: Public Relations and Marketing
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BPM 1010: Residential Property Management
A. Roberts · Prince George's Community College
Có trong mục lục: 08: Marketing and Attracting Tenants · 8.01: Marketing and Customer Relationships · 8.02: Why It Matters- What Is Marketing
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Business Simulation
Terri Brown · Northeast Wisconsin Technical College
Có trong mục lục: 2.04: Marketing and the Marketing Process · 2.05: The Marketing Mix and the 4Ps of Marketing · 03: Marketing
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BMT 1650: Customer Service 2021)
Perry and Benbow · Prince George's Community College
Có trong mục lục: 1.02: Marketing and Customer Relationships · 3.03: Reading- Common Ethical Issues in Marketing
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BMK 2730: Retail Business Management
Milledge Mosby Jr. · Prince George's Community College
Có trong mục lục: 4.12: Differentiated Mass and Concentrated Marketing Strategies · 14: Module 14- Integrated Marketing Communications and Promotions · 14.01: Introduction to the Integrated Marketing Communications Mix
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Getting Started as an Entrepreneur
Wikipedia · Wikibooks
Có trong mục lục: 2.08: Marketing to the Poor
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Introduction to Business and Professional Responsibility
Robert Rebman · Benedictine University
Có trong mục lục: 12.02: The Marketing Concept · 12.03: Creating a Marketing Strategy · 12.04: Developing a Marketing Mix
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Principles of Management
Karen Calendo · Concordia University Chicago
Có trong mục lục: 14: Direct Online Social Media and Mobile Marketing · 14.03: Traditional Direct Marketing · 14.04: Social Media and Mobile Marketing
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Business Information Systems - Design an App for That
Anonymous · LibreTexts
Có trong mục lục: 4.01: MIS and Marketing