Nguồn ngoài

Introduction to Business and Professional Responsibility

Business

Tác giả: Robert Rebman
Nhà xuất bản: Benedictine University
Nguồn: LibreTexts
Giấy phép: CC BY-SA
Ngôn ngữ: EN
Danh mục: Quản trị kinh doanh

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Mục lục· 160 mục

01: Understanding Economic Systems and Business
1.01: Introduction
1.02: The Nature of Business
1.03: Understanding the Business Environment
1.04: How Business and Economics Work
1.05: Macroeconomics- The Big Picture
1.06: Achieving Macroeconomic Goals
1.07: Microeconomics- Zeroing in on Businesses and Consumers
1.08: Competing in a Free Market
1.09: Trends in the Business Environment and Competition
02: Making Ethical Decisions and Managing a Socially Responsible Business
2.01: Introduction
2.02: Understanding Business Ethics
2.03: How Organizations Influence Ethical Conduct
2.04: Managing a Socially Responsible Business
2.05: Responsibilities to Stakeholders
2.06: Trends in Ethics and Corporate Social Responsibility
03: Competing in the Global Marketplace
3.01: Introduction
3.02: Global Trade in the United States
3.03: Why Nations Trade
3.04: Barriers to Trade
3.05: Fostering Global Trade
3.06: International Economic Communities
3.07: Participating in the Global Marketplace
3.08: Threats and Opportunities in the Global Marketplace
3.09: The Impact of Multinational Corporations
3.10: Trends in Global Competition
04: Forms of Business Ownership
4.01: Introduction
4.02: Going It Alone- Sole Proprietorships
4.03: Partnerships- Sharing the Load
4.04: Corporations - Limiting Your Liability
4.05: Specialized Forms of Business Organization
4.06: Franchising- A Popular Trend
4.07: Mergers and Acquisitions
4.08: Trends in Business Ownership
05: Entrepreneurship- Starting and Managing Your Own Business
5.01: Introduction
5.02: Entrepreneurship Today
5.03: Characteristics of Successful Entrepreneurs
5.04: Small Business- Driving America's Growth
5.05: Ready Set Start Your Own Business
5.06: Managing a Small Business
5.07: Small Business Large Impact
5.08: The Small Business Administration
5.09: Trends in Entrepreneurship and Small-Business Ownership
06: Management and Leadership in Today's Organizations
6.01: Introduction
6.02: The Role of Management
6.03: Planning
6.04: Organizing
6.05: Leading Guiding and Motivating Others
6.06: Controlling
6.07: Managerial Roles
6.08: Managerial Skills
6.09: Trends in Management and Leadership
07: Designing Organizational Structures
7.01: Introduction
7.02: Building Organizational Structures
7.03: Contemporary Structures
7.04: Using Teams to Enhance Motivation and Performance
7.05: AuthorityEstablishing Organizational Relationships
7.06: Degree of Centralization
7.07: Organizational Design Considerations
7.08: The Informal Organization
7.09: Trends in Organizational Structure
08: Managing Human Resources and Labor Relations
8.01: Introduction
8.02: Achieving High Performance through Human Resources Management
8.03: Employee Recruitment
8.04: Employee Selection
8.05: Employee Training and Development
8.06: Performance Planning and Evaluation
8.07: Employee Compensation and Benefits
8.08: The Labor Relations Process
8.09: Managing Grievances and Conflicts
8.10: Legal Environment of Human Resources and Labor Relations
8.11: Trends in Human Resource Management and Labor Relations
09: Motivating Employees
9.01: Introduction
9.02: Early Theories of Motivation
9.03: The Hawthorne Studies
9.04: Maslow's Hierarchy of Needs
9.05: McGregor's Theories X and Y
9.06: Herzberg's Motivator-Hygiene Theory
9.07: Contemporary Views on Motivation
9.08: From Motivation Theory to Application
9.09: Trends in Employee Motivation
10: Your Career in Business
10.01: Introduction
10.02: Learn the Basics of Business
10.03: Developing Interpersonal Skills is Key to Your Success
10.04: Make Your Future Happen - Learn to Plan
10.05: Going to College Is an Opportunity of a LifetimeNever Drop Out
10.06: Get Your Career Off on the Right Track
10.07: Self-Test Scoring Guidelines
11: Achieving World-Class Operations Management
11.01: Introduction
11.02: Production and Operations ManagementAn Overview
11.03: The Production Process- How Do We Make It
11.04: Location Location Location- Where Do We Make It
11.05: Pulling It Together- Resource Planning
11.06: Production and Operations Control
11.07: Looking for a Better Way- Improving Production and Operations
11.08: Transforming the Factory Floor with Technology
11.09: Trends in Production and Operations Management
12: Creating Products and Pricing Strategies to Meet Customers' Needs
12.01: Introduction
12.02: The Marketing Concept
12.03: Creating a Marketing Strategy
12.04: Developing a Marketing Mix
12.05: Buyer Behavior
12.06: Market Segmentation
12.07: What Is a Product
12.08: Creating Products That Deliver Value
12.09: The Product Life Cycle
12.10: Pricing Strategies and Future Trends
12.11: Trends in Developing Products and Pricing
13: Distributing and Promoting Products and Services
13.01: Introduction
13.02: The Nature and Functions of Distribution (Place)
13.03: Wholesaling
13.04: The Competitive World of Retailing
13.05: Using Supply Chain Management to Increase Efficiency and Customer Satisfaction
13.06: Promotion Strategy
13.07: The Huge Impact of Advertising
13.08: The Importance of Personal Selling
13.09: Sales Promotion
13.10: Public Relations Helps Build Goodwill
13.11: Trends in Social Media
13.12: Trends in E-Commerce
14: Using Technology to Manage Information
14.01: Introduction
14.02: Transforming Businesses through Information
14.03: Linking Up- Computer Networks
14.04: Management Information Systems
14.05: Technology Management and Planning
14.06: Protecting Computers and Information
14.07: Trends in Information Technology
15: Using Financial Information and Accounting
15.01: Introduction
15.02: Accounting- More than Numbers
15.03: The Accounting Profession
15.04: Basic Accounting Procedures
15.05: The Balance Sheet
15.06: The Income Statement
15.07: The Statement of Cash Flows
15.08: Analyzing Financial Statements
15.09: Trends in Accounting
16: Understanding Money and Financial Institutions
16.01: Introduction
16.02: Show Me the Money
16.03: The Federal Reserve System
16.04: U.S. Financial Institutions
16.05: Insuring Bank Deposits
16.06: International Banking
16.07: Trends in Financial Institutions
17: Appendix - Understanding the Legal and Tax Environment
18: Notes