Thư viện số
Giáo trình, tài liệu tham khảo và tài nguyên học tập mở.
Nguồn ngoài
Writing for Strategic Communication Industries
Jasmine Roberts · The Ohio State University
Có trong mục lục: 01: Defining Strategic Communication · 1.01: What is Strategic Communication · 1.02: Five Tenets of Strategic Communication
Nguồn ngoài
A Guide to Technical Communications: Strategies and Applications
Lynn Hall and Leah Wahlin · The Ohio State University
Có trong mục lục: 1.01: What is Technical Communications · 2.02: Applications in Technical Communications · 03: Job Search Communications
Nguồn ngoài
Business Communication (Eckelmann)
LibreTexts
LibreTexts
Nguồn ngoài
BUSINESS COMMUNICATION IN PRACTICE
Lisa Castillo & Christine Keelin · Citrus College
Có trong mục lục: 01: Foundations of Business Communication · 1.01: Defining Business Communication · 1.02: Why Business Communication Supports Success
Nguồn ngoài
Organizational Communication - Theory, Research, and Practice
Anonymous · LibreTexts
Có trong mục lục: 01: Introduction to Organizational Communication · 1.03: What is Communication · 1.04: History of Organizational Communication
Nguồn ngoài
Bus 401: Business Communication
Janet Laurin · Cañada College
Có trong mục lục: 01: Introduction to Business Communication · 1.02: What Is Communication · 1.03: Communication in Context
Nguồn ngoài
Mastering Business Communication
RaeAnn Ianniello · Chabot College
Có trong mục lục: 01: Introduction to Business Communication · 1.01: Communication is the Key to Business Success · 1.02: The Core Elements of Effective Business Communication
Nguồn ngoài
Business Communication for Success
LibreTexts
Có trong mục lục: 01: Effective Business Communication · 1.02: What Is Communication · 1.03: Communication in Context
Nguồn ngoài
Business Communication Skills for Managers
Lumen Learning · LibreTexts
Có trong mục lục: 1.01: Guidelines for Ethical Communication · 1.07: Assignment- Seven Pillars of Communication · 1.09: Introduction to Effective Communication in Business
Nguồn ngoài
BUS 310: Business Communications (Buch)
LibreTexts
Có trong mục lục: 01: Foundations of Business Communications · 1.01: Effective Business Communication · 1.1.02: What Is Communication
Nguồn ngoài
Student Engagement Activities for Business Communications
Ashman et al. · Kwantlen Polytechnic University
Có trong mục lục: 03: Intercultural communication · 03.1: Intercultural communication terminology discussion · 10: Oral Communication
Nguồn ngoài
Introduction to Professional Communications
Melissa Ashman · Kwantlen Polytechnic University
Có trong mục lục: 01: Communication foundations · 1.02: Elements in communication · 3.02: Communication models
Nguồn ngoài
Rhetorical Strategies for Workplace Communication
Kat Gray · University of Arkansas · 2025
Welcome to Professional and Technical Writing (ENGL 30503) at the University of Arkansas! Professional and Technical Writing is an undergraduate-level course intended to prepare students for the writing they are likely to do in the future, especially writing they are likely to do in the workplace. In English 30503, students extend their prior knowledge of rhetorical situations, genre conventions, research, document design, and writing processes to practice common workplace writing genres like correspondence, proposals, and reports.
Nguồn ngoài
A Guide to Technical Communications: Strategies & Applications
Lynn Hall; Leah Wahlin · Ohio State University Libraries · 2016
Welcome to the textbook for Engineering Technical Communications courses at The Ohio State University. Our aim in writing this textbook was to create a resource specifically focused on and applicable to the kinds of communication skills most beneficial to the students who take our courses. Therefore, this textbook focuses on developing both technical and professional communication skills and will help readers practice strategies for critically analyzing audiences and contexts, real-world applications of rhetorical principles, and skills for producing documents (reports, proposals, instructions), presentations, videos, and wide variety of other professional communications.
Nguồn ngoài
Writing for Strategic Communication Industries
Jasmine Roberts · Ohio State University Libraries · 2016
Good writing skills are important in today's competitive work environment. This is especially the case for communication-related professions such as public relations, brand communication, journalism, and marketing. Writing for Strategic Communication Industries emphasizes practical application of academic inquiry to help readers improve their writing skills. This book gives readers: Straightforward chapters that use real-world examples to illustrate key points. Discussion of different writing styles and techniques. Examples of communication materials such as press releases, creative briefs, feature articles, and more. Embedded videos of insights from communication professionals. Tips on pitching to the media. A collection of popular sources for further explanation.
Nguồn ngoài
Advanced-Level Writing in the University Classroom and Beyond: Mindful Practices for Technical, Business, and Scientific Communication
Dawn Atkinson; Stacey Corbitt · Montana Technological University · 2026
Welcome to the 2026 edition of Advanced-Level Writing in the University Classroom and Beyond: Mindful Practices for Technical, Business, and Scientific Communication. To encourage this open textbook’s use in various undergraduate classes, it has been developed as an all-in-one resource that concentrates on technical writing, business writing, scientific writing, and technical editing. It offers a no-cost alternative to commercial products, combining practical guidance with interactive exercises and thoughtfully designed writing opportunities. If you would like to access a Word Document version of this text please email Author, Stacey Corbitt, scorbitt@mtech.edu.
Nguồn ngoài
Management Communication: Strategic Insights and Practical Skills for Modern Business Communication Leaders
Elizabeth Dixon; Lisa Thomas · The Marriott School at Brigham Young University · 2025
This comprehensive resource covers the full spectrum of business communication: personal branding and employment communication, communicating with generative AI, navigating the writing process, developing information and data literacy skills, professionally formatting documents and presentation media, giving and receiving feedback, delivering difficult messages, communicating collaboratively, and delivering world-class business presentations. Focusing on practical application to real-world scenarios, the content prepares future business leaders to clearly, concisely, concretely, and confidently communicate with diverse audiences. This textbook is an indispensable guide for those seeking to master the art of business communication. For any questions or suggestions, please contact BYUMCOM@byu.edu
Nguồn ngoài
Professional Writing and Communications for Business
Kristopher Purzycki · University of Wisconsin-Green Bay · 2025
This textbook, written by Dr. Kris Purzycki, is used in UW-Green Bay's Professional Writing for Business Majors (Writing Foundations 200).
Nguồn ngoài
Introduction to Speech Communication
Sarah E. Hollingsworth; Megan Linsenmeyer; Terrisa Elwood; Sasha Hanrahan · Oklahoma State University · 2021
Introduction to Speech Communication is used to support teaching, learning and research for SPCH 2713 at Oklahoma State University (OSU). In addition to inclusion of original work authored by the editors to meet the needs of their course at OSU, the editors adapted portions of Exploring Public Speaking: 4th Edition, Stand Up, Speak Out, and Fundamentals of Public Speaking. Please see the Acknowledgements chapter for full citations. We at Oklahoma State University Libraries acknowledge our gratitude for the expertise and generosity of the scholars at Affordable Learning Georgia, College of the Canyons, the Open Education Network and elsewhere for creating and sharing customizable versions of their work. This book also includes an audio version funded by Women for OSU, as well as updated images enabled by a grant from the Oklahoma State Regents for Higher Education.
Nguồn ngoài
Business Communication: Five Core Competencies
Kristen Lucas; Jacob Rawlins; Jenna Haugen · SAALCK · 2023
Business Communication: Five Core Competencies is a practical, engaging book designed to help undergraduate students and business professionals develop competence and build confidence in their business writing skills. Readers will learn about the five core competencies of business communication: professional, clear, concise, evidence-driven, and persuasive. They also will learn strategies for applying each of these competencies across a range of real-world business scenarios. Each chapter includes Communication Tips, Your Turn Exercises, and how-to advice for writing a variety of business messages.