Nguồn ngoài
Business Communication for Success
Business Communication for Success provides a comprehensive, integrated approach to the study and application of written and oral business communication to serve both student and professor.
- Nhà xuất bản
- LibreTexts
- Nguồn
- LibreTexts
- Giấy phép
- CC BY-NC-SA
- Ngôn ngữ
- EN
- Danh mục
- Quản trị kinh doanh
Mục lục· 45 mục
- 01: Effective Business Communication
- 1.01: Why Is It Important to Communicate Well
- 1.02: What Is Communication
- 1.03: Communication in Context
- 1.04: Your Responsibilities as a Communicator
- 1.05: Additional Resources
- 02: Delivering Your Message
- 2.01: What is Language?
- 2.02: Messages
- 2.03: Principles of Verbal Communication
- 2.04: Language Can be an Obstacle to Communication
- 2.05: Emphasis Strategies
- 2.06: Improving Verbal Communication
- 2.07: Additional Resources
- 03: Understanding Your Audience
- 3.01: Self-Understanding is Fundamental to Communication
- 3.02: Perception
- 3.03: Differences in Perception
- 3.04: Getting to Know Your Audience
- 3.05: Listening and Reading for Understanding
- 3.06: Additional Resources
- 04: Effective Business Writing
- 4.01: Oral versus Written Communication
- 4.02: How Is Writing Learned?
- 4.03: Good Writing
- 4.04: Style in Written Communication
- 4.05: Principles of Written Communication
- 4.06: Overcoming Barriers to Effective Written Communication
- 4.07: Additional Resources
- 05: Business Writing in Action
- 5.01: Text, E-mail, and Netiquette
- 5.02: Memorandums
- 5.03: Letters
- 5.04: Business Proposal
- 5.05: Report
- 5.06: Résumé
- 5.07: Sales Message
- 5.08: Additional Resources
- 06: APA and MLA Documentation and Formatting
- 6.0E: 6.E: APA and MLA Documentation and Formatting (Exercises)
- 6.01: Formatting a Research Paper
- 6.02: Citing and Referencing Techniques
- 6.03: Creating a References Section (Part 1)
- 6.04: Creating a References Section (Part 2)
- 6.05: Using Modern Language Association (MLA) Style