Nguồn ngoài

Business Communication Skills for Managers

The text introduces important elements of successful communication, providing examples of effective communication and providing students opportunities to practice the same. The course covers the essentials of communication including professional writing, visual aids, presentations, speeches, phone and online communication, and both getting hired and finding new hires.

Business

Tác giả: Lumen Learning
Nhà xuất bản: LibreTexts
Nguồn: LibreTexts
Giấy phép: CC BY
Ngôn ngữ: EN
Danh mục: Quản trị kinh doanh

Đọc trực tuyến Tải PDF (nguồn mở)

Mục lục· 328 mục

01: Communicating in Business
1.01: Guidelines for Ethical Communication
1.02: Being Ethical Online
1.03: Introduction to Staying Connected
1.04: Staying Connected
1.05: Putting It Together- Communicating in Business
1.06: Assignment- Communicating in Business
1.07: Assignment- Seven Pillars of Communication
1.08: Why It Matters- Communicating in Business
1.09: Introduction to Effective Communication in Business
1.10: Becoming a Better Employee
1.11: The Business Audience
1.12: Writing in Business
1.13: Introduction to Methods of Communication
1.14: Listening
1.15: Verbal and Nonverbal Communication
1.16: Introduction to Ethics in Business Communication
02: Writing in Business
2.01: Clarity
2.02: Parallel Construction
2.03: Emphasis
2.04: Introduction to the Three-Part Writing Process
2.05: Planning Business Messages
2.06: Writing Business Messages
2.07: Revising Business Messages
2.08: Introduction to Word Processing Software
2.09: Formatting Business Writing
2.10: Microsoft Word
2.11: Why It Matters- Writing in Business
2.12: Google Docs
2.13: Putting It Together- Writing in Business
2.14: Assignment- Writing In Business- The Sushi Memo
2.15: Assignment- Writing In Business- Analyzing a Memo
2.16: Introduction to Writing the Right Message
2.17: Audience
2.18: The Right Message
2.19: Introduction to Word Choice and Tone
2.20: Writing for the Reader
2.21: Language as an Obstacle
2.22: Bias-Free Writing
2.23: Concise Writing
03: Written Communication
3.01: Email Chains and Listserv
3.02: Instant Messaging and Text
3.03: Multimedia Platforms and Social Media
3.04: Introduction to External Communication
3.05: Types of External Emails
3.06: Customer Emails
3.07: Introduction to Using the Right Communication Channel
3.08: Using the Right Communication Channel
3.09: Putting It Together- Written Communication
3.10: Assignment- Written Communication
3.11: Why It Matters- Written Communication
3.12: Introduction to Changing Communication Channels
3.13: Modernizing Business Messages
3.14: Digital versus Traditional Communication
3.15: Introduction to Internal Emails and Memos
3.16: Internal Business Communication
3.17: Internal Emails
3.18: Memos
3.19: Introduction to Other Internal Communications
04: Research
4.01: Introduction to Finding Secondary Sources
4.02: Preliminary Research Strategies
4.03: Finding Sources
4.04: Using Databases
4.05: Introduction to Source Analysis
4.06: Information Literacy
4.07: Evaluating Sources
4.08: CRAAP Analysis
4.09: Case Study - News Media Today
4.10: Synthesizing Sources
4.11: Why It Matters- Research
4.12: Introduction to Writing Ethically
4.13: Professional Integrity
4.14: Avoiding Plagiarism
4.15: Documenting and Citing Sources
4.16: Putting It Together- Research Process
4.17: Assignment- Research
4.18: Assignment- Secondary Research
4.19: Introduction to Conducting Research
4.20: Using Data for Impact
4.21: Investing Time in the Research Process
4.22: Types of Data Sources
4.23: Introduction to Internal Data
4.24: Primary Sources and Internal Data
4.25: Working in Microsoft Excel
4.26: Working in Google Sheets
05: Visual Media
5.01: Tables Charts and Infographics
5.02: Matching Graphics and Objectives
5.03: Placement Style and Coloring
5.04: Captions and Titles
5.05: Introduction to Contemporary Visual Aids
5.06: Video as a Visual Aid
5.07: Designing a Video for Your Needs
5.08: Products and Resources for Creating Videos
5.09: Introduction to Accessible Visual Aids
5.10: Accessibility Matters
5.11: Why It Matters- Visual Media
5.12: Introduction to Using Visuals
5.13: Visuals in a Report
5.14: Increasing Impact with Media
5.15: Revising and Enhancing Visual Media for Impact
5.16: Evaluating the Effectiveness of your Message
5.17: Putting It Together- Visual Media
5.18: Discussion- Visual Media
5.19: Assignment- Visual Media
5.20: Introduction to Media and Your Message
5.21: Using Visual Media Resources
5.22: Visual Design Principles
5.23: Introduction to Images
5.24: Images Overview
5.25: Using Images for Impact
5.26: Using Images Legally
5.27: Introduction to Charts Diagrams and Graphic Organizers
06: Reports
6.01: Formal Reports
6.02: Sections of Formal Reports
6.03: Front Sections of a Report
6.04: Body Sections of a Report
6.05: Back Matter
6.06: Organization of Formal Reports
6.07: How to Write a Formal Report
6.08: Putting It Together- Reports
6.09: Assignment- Reports
6.10: Why It Matters- Reports
6.11: Introduction to Business Reports
6.12: Types of Reports
6.13: Stakeholders
6.14: Introduction to Informal Reports
6.15: Using Informal Reports
6.16: Organizing an Informal Report
6.17: How to Write an Informal Report
6.18: Introduction to Formal Reports
07: Public Speaking
7.01: How You Speak
7.02: Introduction to Audience Engagement
7.03: Audience Attention and Rapport
7.04: Audience Participation
7.05: Introduction to Speech Tips and Techniques
7.06: Overcoming Fears and Anxiety
7.07: Pro Tips
7.08: Putting It Together- Public Speaking
7.09: Discussion- Public Speaking
7.10: Why It Matters- Public Speaking
7.11: Introduction to Effective Public Speaking
7.12: What is Public Speaking
7.13: Benefits of Public Speaking
7.14: Audience Expectations
7.15: Developing an Effective Speech
7.16: Introduction to Delivery Techniques
7.17: Starting Your Speech
7.18: Body Language and Gestures
08: Developing and Delivering Business Presentations
8.01: Text Boxes and Themes
8.02: Images Videos and Arranging Objects
8.03: Introduction to Making a Presentation for a Meeting
8.04: Parts of a Good Presentation
8.05: Whats my Presentation About
8.06: Bad Presentations
8.07: Making a Presentation for a Meeting
8.08: Putting It Together- Developing and Delivering Business Presentations
8.09: Assignment- Developing and Delivering Business Presentations
8.10: Why It Matters- Developing and Delivering Business Presentations
8.11: Introduction to Visual Aids
8.12: Presentation Tools and Visual Aids
8.13: Introduction to Using Microsoft PowerPoint
8.14: New Presentations
8.15: Editing and Enhancing a PowerPoint Presentation
8.16: Visuals- Images Videos and Objects
8.17: Introduction to Using Google Slides
8.18: Creating and Organizing Presentations
09: Communicating Through Technology
9.01: Using Scheduling Platforms
9.02: Introduction to Scheduling Remote Meetings
9.03: Using Technology for Meetings
9.04: Scheduling Remote Meetings
9.05: Introduction to Audio Conferences
9.06: Using Audio in Business
9.07: Stages of a Telephone Call
9.08: One-on-One Audio Calls
9.09: Group Audio Calls
9.10: Audio Meetings
9.11: Why It Matters- Communicating Through Technology
9.12: Introduction to Video Conferences
9.13: Using Video in Business
9.14: One-on-One Video Calls
9.15: Group Video Calls
9.16: Video Meetings
9.17: Introduction to Web Sharing
9.18: Using Web Sharing in Business
9.19: One-on-One Web Sharing Calls
9.20: Group Web Sharing Calls
9.21: Web Sharing Meetings
9.22: Introduction to Communication Tools
9.23: Putting It Together- Communicating through Technology
9.24: Assignment- Communicating Through Technology
9.25: Audio Communication
9.26: Video Communication
9.27: Online Communication
9.28: Comparing Communication Tools
9.29: Introduction to Scheduling a Meeting
9.30: Polling Tools
9.31: Scheduling Tools
10: Social Media
10.01: Snapchat
10.02: Google Plus
10.03: Introduction to Selling Your Products
10.04: Product Launch
10.05: Spotlight Products
10.06: Sales and Events
10.07: Introduction to Building Your Brand
10.08: Cultivate Community
10.09: Create a Sense of Affinity
10.10: Company News
10.11: Why It Matters- Social Media
10.12: Putting It Together- Social Media
10.13: Assignment- Social Media
10.14: Introduction to Common Social Media Platforms
10.15: Facebook
10.16: Instagram
10.17: Twitter
10.18: YouTube
10.19: Introduction to Additional Social Media Platforms
10.20: LinkedIn
10.21: Pinterest
11: Communicating Different Messages
11.01: Introduction to Professional Criticism
11.02: Types of Criticism
11.03: Criticism of Other Businesses
11.04: Criticism of Customers
11.05: Criticism of Employees
11.06: Criticism of Colleagues
11.07: Introduction to Responding to Criticism
11.08: How Do You Respond to Criticism
11.09: Remaining Professional When Youre Frustrated
11.10: Short Responses to Criticism
11.11: Why It Matters- Communicating Different Messages
11.12: Long Responses to Criticism
11.13: Putting It Together- Communicating Different Messages
11.14: Assignment- Communicating Different Messages
11.15: Introduction to Informative Business Messages
11.16: What is an Informative Message
11.17: Short Informative Messages
11.18: Long Informative Messages
11.19: Introduction to Team-Focused Messages
11.20: What is a Team-Focused Message
11.21: Short Team-Focused Message
11.22: Long Team-Focused Message
12: Collaboration In And Across Teams
12.01: Collaborative Writing
12.02: Introduction to Workplace Etiquette
12.03: Interaction in the Workplace
12.04: Company Events
12.05: Putting It Together- Collaboration in and across teams
12.06: Assignment- Collaboration in and Across Teams
12.07: Why It Matters- Collaboration In And Between Teams
12.08: Introduction to Team Communication in the Workplace
12.09: The Value of Teams in Business Communication
12.10: Teams and Team Dynamics
12.11: Group Communication Networks
12.12: Conflict Resolution
12.13: Introduction to Collaborative Projects
12.14: Decision Making In Groups
12.15: Tools for Communicating with Groups
13: Social Diversity in the Workplace
13.01: Culture and Communication
13.02: Introduction to Working across Genders
13.03: Using Gender Neutral Language
13.04: Attitudes and Gender Communication
13.05: Introduction to Working across Abilities
13.06: Disabilities
13.07: Introduction to Working across Generations
13.08: Working across Generations
13.09: Introduction to Combating Bias
13.10: Stereotypes Prejudice and Discrimination
13.11: Why It Matters- Social Diversity in the Workplace
13.12: Bias in the Workplace
13.13: Putting It Together- Social Diversity in the Workplace
13.14: Assignment- Social Diversity in the Workplace
13.15: Introduction to Diversity in the Workplace
13.16: Factors of Diversity
13.17: Advantages of Employee Diversity
13.18: Challenges of Employee Diversity
13.19: Introduction to Intercultural Communication
13.20: Race and Ethnicity
13.21: Countries
13.22: Religion
14: Finding a Job
14.01: The Purpose of Resumes
14.02: Writing Effective Resumes
14.03: Creating a Customized Resume
14.04: Writing Effective Cover Letters
14.05: Introduction to Interviewing
14.06: Preparing For a Job Interview
14.07: Interview Types and Techniques
14.08: Interview Questions
14.09: Putting It Together- Finding a Job
14.10: Assignment- Finding a Job
14.11: Why It Matters- Finding a Job
14.12: Introduction to Professional Skill Building
14.13: Skills for a Career
14.14: Transferable Skills
14.15: Acquiring Necessary Skills
14.16: Stages of Career Development
14.17: Introduction to Networking
14.18: Strategies for Networking
14.19: Introduction to Resumes and Cover Letters
15: Recruiting and Selecting New Employees
15.01: Asking Questions
15.02: Phone Interviewing
15.03: Face-to-Face Interviewing
15.04: Introduction to Selecting a Candidate
15.05: Selection
15.06: The Job Offer
15.07: Putting It Together- Recruiting and Selecting Employees
15.08: Assignment- Recruiting and Selecting New Employees
15.09: Assignment- Additional Assignments for Job Candidates
15.10: Why It Matters- Recruiting and Selecting New Employees
15.11: Introduction to Finding Qualified Job Applicants
15.12: Writing a Job Advertisement
15.13: Finding Potential Employees
15.14: Bias and Protections in Hiring
15.15: Screening Applicants
15.16: Portfolios Practice Projects Etc.
15.17: Introduction to Interviewing
15.18: Whos in an Interview