Digital library
Textbooks, references and open learning resources.

External
All Are Welcome: An Introduction to the Hospitality Industry
Christy Douglass et al. · LibreTexts
In the contents: 12: Industry Discipline - Marketing and Social Media
CC BY-NCHospitalityWorkforce 0 views

External
Introduction to Tourism and Hospitality in BC 2e
Morgan Westcott and Wendy Anderson · BCCampus
In the contents: 08: Services Marketing · 8.01: The Evolution of Marketing · 8.03: Planning for Services Marketing
CC BYHospitalityWorkforce 0 views