Phu Xuan University Library

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Textbooks, references and open learning resources.

Crawford Automation – A Guided Application of Structured Problem Solving

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Crawford Automation – A Guided Application of Structured Problem Solving

Stephen Thomson; Kevin Hollis; Laurie Turnbull · eCampusOntario · 2023

This is a multimedia-enabled case in which students will be guided, by an industry expert, to apply structured problem-solving that addresses a typical supply chain problem, missing parts. What first appears as the issue may be a symptom of a root cause(s). The case utilizes videos, data files for analytics, audio recording, and videogame-style exercises to find the missing box of parts. The case is a collaboration between the Conestoga Centre for Supply Chain Innovation and ATS Automation and utilizes the ATS Business Model (ABM) approach to identifying and solving root causes. The case can be used in any Continuous Improvement course or program for either Business or Engineering students.

CC BY-NC-SABusinessEngineering & Technology 0 views
GA

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Growth and Competitive Strategy in 3 Circles

Joe Urbany; James Davis · Saylor Foundation · 2012

The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate program and in an executive MBA course designed to integrate the concepts of marketing and competitive strategy. Over the course of time, the 3-Circle model has been successfully used by hundreds of organizations throughout the world in establishing and growing their market positions. Many of the case examples in this book demonstrating applications of the 3-Circle model applications are from executives who have attended executive education training at the University of Notre Dame. The development of competitive strategy is difficult because there are a lot of moving parts, as well as hundreds of frameworks, that might potentially guide the effort. Executives appreciate how the 3-Circle model simplifies the integration of customer, firm, and competitor analysis to generate growth strategies. It also provides a common language and process for understanding and explaining competitive advantage and for identifying profitable growth strategy.

CC BY-NC-SABusinessManagement 0 views
The Power of Selling

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The Power of Selling

LibreTexts · LibreTexts

In the contents: 12.02: Closing Starts at the Beginning

CC BY-NC-SAMarketingBusiness 0 views