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Persuasion, Critical Thinking, and Writing

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Persuasion, Critical Thinking, and Writing

This text was written to support introductory persuasion courses. Material to support a persuasive critical thinking and writing course is included. Material can be easily remixed or adapted to support a persuasive speaking course.

Social Sciences
Author
Paula Cardwell
Publisher
ASCCC Open Educational Resources Initiative
Source
LibreTexts
Language
EN
Category
English
Read online Download PDF (open licence)
Contents· 99 sections
  1. 01: An Introduction to Persuasion
  2. 1.01: The Roots of Persuasion
  3. 1.02: Persuasion Defined
  4. 1.03: Classical Persuasion
  5. 1.04: The Aristotelian Modes of Proof
  6. 1.05: Ethical Rhetoric Today
  7. 1.06: Works Cited
  8. 02: Critical-Cultural Approaches to Persuasion
  9. 2.01: Introduction and Objectives
  10. 2.02: The Critical-Cultural Approach
  11. 2.03: Ancient Eastern Rhetorical Tradition
  12. 2.04: Narrative Paradigm- Challenging the Rational Paradigm
  13. 2.05: The Feminist Approach- Invitational Rhetoric
  14. 2.06: Summary and Works Cited
  15. 03: A Compendium of Persuasion Theories
  16. 3.01: Beliefs Attitudes and Behaviors
  17. 3.02: Strategy vs. Theory
  18. 3.03: Theories of Persuasion
  19. 3.04: Questions for Consideration and Works Cited
  20. 04: Persuasive Strategies
  21. 4.01: Introduction to Persuasive Strategies
  22. 4.02: Persuasive Strategies Related to the Source
  23. 4.03: Persuasive Strategies Related to the Message
  24. 4.04: Persuasive Strategies Related to the Audience or Context
  25. 4.05: Works Cited
  26. 05: Esoteric Appeals
  27. 5.01: Introduction
  28. 5.02: Color
  29. 5.03: Music and Sonic Persuasion
  30. 5.04: Olfactic Persuasion
  31. 5.05: Typography
  32. 5.06: Conclusion and Works Cited
  33. 06: Motivational Appeals
  34. 6.01: Introduction
  35. 6.02: Internal and External Motivation
  36. 6.03: Positive and Negative Motivation
  37. 6.04: Common Motivational Appeals
  38. 6.05: Appeals to Human Needs
  39. 6.06: Works Cited
  40. 07: Visual Persuasion
  41. 7.01: Introduction to Visual Persuasion
  42. 7.02: Indexicality
  43. 7.03: Iconicity
  44. 7.04: Syntactic Indeterminacy
  45. 7.05: Framing Images- More Than Decoration
  46. 7.06: Visual Hierarchy
  47. 7.07: Works Cited
  48. 08: Persuasive Language- Style and Inclusion
  49. 8.01: Vivid Language
  50. 8.02: Microaggressions vs. Inclusive Language
  51. 8.03: Works Cited
  52. 09: Antisocial Persuasion
  53. 9.01: Dieselgate
  54. 9.02: Antisocial Persuasion
  55. 9.03: Types of Antisocial Persuasion
  56. 9.04: Eleven Points for Speaking Ethically
  57. 9.05: Defending Against Unwelcome Persuasion
  58. 9.06: Works Cited
  59. 10: Welcome to Another Writing Class
  60. 10.01: Introduction
  61. 10.02: Skillful Persuasion Is Hard
  62. 10.03: Catch 'Em in the Act
  63. 10.04: Skillful Writing Is Hard
  64. 10.05: The Real Rip Off
  65. 11: Backpacks vs. Briefcases: Rhetorical Analysis
  66. 11.01: First Impressions
  67. 11.02: Implications of Rhetorical Analysis
  68. 11.03: The Rhetorical Situation Or Discerning Context
  69. 11.04: The Heart of the Matter- The Argument
  70. 11.05: Beginning to Analyze
  71. 11.06: Implications of Rhetorical Analysis- Why Do This Stuff Anyway
  72. 11.07: Questions for Discussion and Works Cited
  73. 12: Appealing Essays
  74. 12.01: Introduction
  75. 12.02: Ethos in the Essay
  76. 12.03: The Pathetic Essay
  77. 12.04: Logic in the Lines
  78. 12.05: Works Cited
  79. 13: Anatomy of an Argument
  80. 13.01: Reasoning and Argument
  81. 13.02: What is Reasoning
  82. 13.03: Automatic Semi-Automatic and Conscious Reasoning
  83. 13.04: Arguments and Their Parts
  84. 13.05: Spotting Arguments
  85. 13.06: Evaluating Arguments
  86. 13.07: Works Cited
  87. 14: Reasoning: The Logic of Our Arguments
  88. 14.01: Introduction
  89. 14.02: The Limitations of Inductive Arguments
  90. 14.03: Inductive Reasoning- Five Methods
  91. 14.3.01: Reasoning by Example
  92. 14.3.02: Causal Reasoning
  93. 14.3.03: Reasoning by Sign
  94. 14.3.04: Reasoning by Analogy Comparison
  95. 14.3.05: Reasoning From Authority
  96. 14.04: Deductive Reasoning
  97. 15: Logical Fallacies
  98. 15.01: What Is a Fallacy
  99. 15.02: Common Fallacies