
External
Persuasion
- Author
- Karla Silva
- Publisher
- College of the Sequoias
- Source
- LibreTexts
- License
- CC BY-NC-SA
- Language
- EN
- Category
- Basic Sciences
Contents· 114 sections
- 01: Introduction to Persuasion
- 1.01: What is Persuasion
- 1.02: Theoretical Frameworks for Persuasion
- 1.03: Persuasion Research Articles
- 02: Changing Beliefs Attitudes and Behavior
- 2.01: Challenging Stasis
- 2.02: Beliefs
- 2.03: Attitudes
- 2.04: Values
- 2.05: Value Systems
- 2.06: How Are Values Learned
- 2.07: Elaboration Likelihood Model
- 2.08: Theory of Planned Behavior
- 2.09: Application of the Theory of Planned Behavior
- 2.10: Changing Attitude and Stasis
- 2.11: Resisting Change
- 2.12: Cognitive Dissonance
- 2.13: The Focus of this Chapter
- 03: Truth vs. truth
- 3.01: Defining An Argument
- 3.02: What is Reality
- 3.03: The Critical Thinkers Approach
- 3.04: Plato and Aristotle
- 3.05: The Rhetorical Process
- 3.06: Truth
- 3.07: Validity
- 3.08: Truth vs. Validity
- 3.09: Differences Between Truth and Validity
- 3.10: Critical Thinking Defined
- 3.11: Critical Thinking Skills
- 3.12: The Focus of This Chapter
- 04: Audience Analysis
- 4.01: Prelude to Audience Analysis
- 4.02: Targeting Strategy
- 4.03: Targeting by Using the Needs Theory in Persuasion
- 4.04: Why Conduct an Audience Analysis
- 4.05: Three Types of Audience Analysis
- 4.06: Conducting an Audience Analysis
- 4.07: Using Existing Data About Your Audience
- 4.08: Chapter Exercises
- 05: Where Arguments conflict
- 5.01: Responding to an Argument
- 5.02: Skepticism
- 5.03: Fight or Flight
- 5.04: Ways to Disagree
- 5.05: Two Sides to an Argument
- 5.06: Toulmin Approach to Argument
- 5.07: Counter Argument Strategies
- 5.08: No Absolute Certainties
- 5.09: Arguing from the Con-Side
- 5.10: Using Toulmin To Develop Con Strategies
- 5.11: Creating A Counter Argument
- 5.12: Con side Case Alternatives
- 5.13: The Focus of This Chapter
- 06: Decision Making - Judging an Argument
- 6.01: Thinking about Conflict
- 6.02: Confirming and Disconfirming Climates
- 6.03: There Are No Ties in an Argument
- 6.04: Human Nature and Decision-Making
- 6.05: Involuntary Decision-Making
- 6.06: Voluntary Decision-Making
- 6.07: Influences on Voluntary Decision-Making
- 6.08: Groupthink
- 6.09: Decision Making and Probability
- 6.10: Threshold of Decision Making
- 6.11: Key Guidelines for Critical Decision Making
- 6.12: Our Critical Decision-Making Style
- 6.13: Transtheoretical Model
- 6.13.01: Transtheoretical Model
- 6.13.02: Application of the Transtheoretical Model
- 6.14: The Focus of This Chapter
- 07: The Foundations of Critical Thinking
- 7.01: Just How Smart are You
- 7.02: Defining Intelligence
- 7.03: Measuring Intelligence
- 7.04: Emotional Intelligence
- 7.05: Knowledge and Literacy
- 7.06: Thinking vs. Intelligence
- 7.07: Patterns of Thinking
- 7.08: Edward de Bonos Six Hats of Thinking
- 7.09: The Critical Thinking Process
- 7.10: The Focus of This Chapter
- 08: Reasoning
- 8.01: Rhetorical Appeals and Devices
- 8.02: Rhetorical Analysis
- 8.03: Rhetorical Devices
- 8.04: The Logic of Our Arguments
- 8.05: Overview of Reasoning
- 8.06: Types of Reasoning
- 8.07: The Building Blocks of an Argument
- 8.08: Defining Evidence
- 8.09: Using Evidence
- 8.10: Checking on the Domain Indicators
- 8.11: Fallacies
- 8.12: Fear Appeals- The Extended Parallel Process Model
- 8.13: Hope Appeals- Persuasive Hope Theory
- 8.14: Applications of Persuasive Hope Theory
- 8.15: Applications of the Extended Parallel Process Model
- 8.16: The Focus of this Chapter
- 09: Understanding Networked Information
- 9.01: The Fact-Checking Process (Four moves)
- 9.02: Keywords
- 9.03: Checking Emotions
- 9.04: Finding Already-Checked Facts
- 9.05: Handy Tricks for Fact-Checkers
- 9.06: What If Im Not Sure About a Sources Reliability
- 9.07: Sorting News From Opinion
- 9.08: Understanding Media and Information Quality in an Age of Artificial Intelligence Automation Algorithms and Machine Learning
- 9.09: Stupid News Tricks
- 9.10: Fake News and Fake Solutions- How Do We Build a Civics of Trust
- 9.11: How Social Media Platforms Intersect With News
- 9.12: 3 Ways Facebook and Other Social Media Companies Could Clean Up Their Acts If They Wanted To
- 9.13: Testing of Fake News Sources
- 9.14: When Going Upstream Is Hard Work