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Business Simulation
This textbook explores business simulation, research and design, marketing, production, finance, balanced scorecard, competition, total quality management, and lean principles.
- Author
- Terri Brown
- Publisher
- Northeast Wisconsin Technical College
- Source
- LibreTexts
- Language
- EN
- Category
- Business Administration
Contents· 65 sections
- 01: Business Simulation Introduction
- 1.01: What is Operations Management
- 1.02: Transformation Process
- 1.03: The Operations Function
- 02: Research and Design
- 2.01: Competitiveness
- 2.02: Strategy
- 2.03: In the Spotlight
- 2.04: Marketing and the Marketing Process
- 2.05: The Marketing Mix and the 4Ps of Marketing
- 2.06: Understanding Consumer Markets and Buying Behavior
- 2.07: Product Positioning
- 03: Marketing
- 3.01: Why Does Understanding Costs Matter
- 3.02: Understanding the Cost Equation
- 3.03: Contribution Margin - the Foundation for CVP
- 3.04: Understanding the Degree of Operating Leverage
- 3.05: Pricing and Its Role in the Marketing Mix
- 3.06: The Five Critical Cs of Pricing
- 3.07: The Five-Step Procedure for Establishing Pricing Policy
- 3.08: Introduction to Forecasting
- 3.09: Forecasting Assumptions and Demand Patterns
- 3.10: Time Series Methods
- 04: Production
- 4.01: Introduction to Strategic Capacity Planning
- 4.02: Capacity Planning for Products and Services
- 4.03: Defining and Measuring Capacity
- 4.04: Determinants of Effective Capacity
- 4.05: Types of Inventory
- 4.06: Production Decisions in Foundation
- 4.07: Relevant Costs
- 05: Finance Balanced Scorecard
- 5.01: Explain the Primary Roles and Skills Required of Managerial Accountants
- 5.02: Describe Trends in Todays Business Environment and Analyze Their Impact on Accounting
- 5.03: Distinguish between Merchandising Manufacturing and Service Organizations
- 5.04: Identify and Apply Basic Cost Behavior Patterns
- 5.05: Estimate a Variable and Fixed Cost Equation and Predict Future Costs
- 5.06: Explain Contribution Margin and Calculate Contribution Margin per Unit Contribution Margin Ratio and Total Contribution Margin
- 5.07: Calculate and Interpret a Companys Margin of Safety and Operating Leverage
- 5.08: Identify Relevant Information for Decision-Making
- 5.09: Evaluate and Determine Whether to Keep or Discontinue a Segment or Product
- 5.10: Evaluate and Determine How to Make Decisions When Resources Are Constrained
- 5.11: Explain the Importance of Performance Measurement
- 5.12: Identify the Characteristics of an Effective Performance Measure
- 5.13: Evaluate an Operating Segment or a Project Using Return on Investment Residual Income and Economic Value Added
- 5.14: Describe the Balanced Scorecard and Explain How It Is Used
- 5.15: Why It Matters
- 5.16: Ratios- Condensing Information into Smaller Pieces
- 5.17: Operating Efficiency Ratios
- 5.18: Liquidity Ratios
- 5.19: Solvency Ratios
- 5.20: Market Value Ratios
- 06: Competition
- 6.01: Introduction to Strategic Analysis
- 6.02: Gaining Advantages by Understanding the Competitive Environment
- 6.03: Using SWOT for Strategic Analysis
- 6.04: A Firm's External Macro Environment - PESTEL
- 6.05: A Firm's Micro Environment- Porter's Five Forces
- 6.06: The Internal Environment
- 6.07: Competition Strategy and Competitive Advantage
- 6.08: Strategic Positioning
- 07: Total Quality Management and Lean
- 7.01: Lean Manufacturing and Control
- 7.02: Five Core Principles of Lean
- 7.03: Just-In-Time (JIT) Systems