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Rhetorical Strategies for Workplace Communication
Kat Gray · University of Arkansas · 2025
Welcome to Professional and Technical Writing (ENGL 30503) at the University of Arkansas! Professional and Technical Writing is an undergraduate-level course intended to prepare students for the writing they are likely to do in the future, especially writing they are likely to do in the workplace. In English 30503, students extend their prior knowledge of rhetorical situations, genre conventions, research, document design, and writing processes to practice common workplace writing genres like correspondence, proposals, and reports.
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A Guide to Technical Communications: Strategies & Applications
Lynn Hall; Leah Wahlin · Ohio State University Libraries · 2016
Welcome to the textbook for Engineering Technical Communications courses at The Ohio State University. Our aim in writing this textbook was to create a resource specifically focused on and applicable to the kinds of communication skills most beneficial to the students who take our courses. Therefore, this textbook focuses on developing both technical and professional communication skills and will help readers practice strategies for critically analyzing audiences and contexts, real-world applications of rhetorical principles, and skills for producing documents (reports, proposals, instructions), presentations, videos, and wide variety of other professional communications.
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Writing for Strategic Communication Industries
Jasmine Roberts · Ohio State University Libraries · 2016
Good writing skills are important in today's competitive work environment. This is especially the case for communication-related professions such as public relations, brand communication, journalism, and marketing. Writing for Strategic Communication Industries emphasizes practical application of academic inquiry to help readers improve their writing skills. This book gives readers: Straightforward chapters that use real-world examples to illustrate key points. Discussion of different writing styles and techniques. Examples of communication materials such as press releases, creative briefs, feature articles, and more. Embedded videos of insights from communication professionals. Tips on pitching to the media. A collection of popular sources for further explanation.
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Advanced-Level Writing in the University Classroom and Beyond: Mindful Practices for Technical, Business, and Scientific Communication
Dawn Atkinson; Stacey Corbitt · Montana Technological University · 2026
Welcome to the 2026 edition of Advanced-Level Writing in the University Classroom and Beyond: Mindful Practices for Technical, Business, and Scientific Communication. To encourage this open textbook’s use in various undergraduate classes, it has been developed as an all-in-one resource that concentrates on technical writing, business writing, scientific writing, and technical editing. It offers a no-cost alternative to commercial products, combining practical guidance with interactive exercises and thoughtfully designed writing opportunities. If you would like to access a Word Document version of this text please email Author, Stacey Corbitt, scorbitt@mtech.edu.
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Management Communication: Strategic Insights and Practical Skills for Modern Business Communication Leaders
Elizabeth Dixon; Lisa Thomas · The Marriott School at Brigham Young University · 2025
This comprehensive resource covers the full spectrum of business communication: personal branding and employment communication, communicating with generative AI, navigating the writing process, developing information and data literacy skills, professionally formatting documents and presentation media, giving and receiving feedback, delivering difficult messages, communicating collaboratively, and delivering world-class business presentations. Focusing on practical application to real-world scenarios, the content prepares future business leaders to clearly, concisely, concretely, and confidently communicate with diverse audiences. This textbook is an indispensable guide for those seeking to master the art of business communication. For any questions or suggestions, please contact BYUMCOM@byu.edu
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Professional Writing and Communications for Business
Kristopher Purzycki · University of Wisconsin-Green Bay · 2025
This textbook, written by Dr. Kris Purzycki, is used in UW-Green Bay's Professional Writing for Business Majors (Writing Foundations 200).
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Introduction to Speech Communication
Sarah E. Hollingsworth; Megan Linsenmeyer; Terrisa Elwood; Sasha Hanrahan · Oklahoma State University · 2021
Introduction to Speech Communication is used to support teaching, learning and research for SPCH 2713 at Oklahoma State University (OSU). In addition to inclusion of original work authored by the editors to meet the needs of their course at OSU, the editors adapted portions of Exploring Public Speaking: 4th Edition, Stand Up, Speak Out, and Fundamentals of Public Speaking. Please see the Acknowledgements chapter for full citations. We at Oklahoma State University Libraries acknowledge our gratitude for the expertise and generosity of the scholars at Affordable Learning Georgia, College of the Canyons, the Open Education Network and elsewhere for creating and sharing customizable versions of their work. This book also includes an audio version funded by Women for OSU, as well as updated images enabled by a grant from the Oklahoma State Regents for Higher Education.
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Business Communication: Five Core Competencies
Kristen Lucas; Jacob Rawlins; Jenna Haugen · SAALCK · 2023
Business Communication: Five Core Competencies is a practical, engaging book designed to help undergraduate students and business professionals develop competence and build confidence in their business writing skills. Readers will learn about the five core competencies of business communication: professional, clear, concise, evidence-driven, and persuasive. They also will learn strategies for applying each of these competencies across a range of real-world business scenarios. Each chapter includes Communication Tips, Your Turn Exercises, and how-to advice for writing a variety of business messages.
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Communication for Business Success
University of Minnesota Libraries Publishing · 2015
Business Communication for Success (BCS) provides a comprehensive, integrated approach to the study and application of written and oral business communication to serve both student and professor. This series features chapters with the following elements: Learning Objectives Introductory Exercises Clear expectations, relevant background, and important theories Practical, real-world examples Key Takeaways or quick internal summaries Key terms that are easily identified In-chapter assignments Postchapter assessments linked to objectives and skills acquisition Each chapter is self-contained, allowing for mix-and-match flexibility and custom or course-specific design. Each chapter focuses on clear objectives and skill demonstrations that can be easily linked to your syllabus and state or federal requirements. Supported by internal and external assessments, each chapter features time-saving and learning-enhancement support for instructors and students. BCS is designed to help students identify important information, reinforce for retention, and demonstrate mastery with a clear outcome product. The text has three content categories: Foundations Process and products Contexts The first three chapters form the core foundation for the study of oral and written business communication. The next sequence of chapters focus on the process of writing, then oral performance with an emphasis on results. The final sequence focuses on contexts where business communication occurs, from interpersonal to intercultural, from groups to leadership. In each of the process and product chapter sequences, the chapters follow a natural flow, from prewriting to revision, from preparation for a presentation to performance. Each sequence comes together in a concluding chapter that focuses on action—where we apply the skills and techniques of written or oral communication in business, from writing a letter to presenting a sales speech. These performances not only serve to reinforce real-world applicat
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Media Innovation and Entrepreneurship
Michelle Ferrier; Elizabeth Mays · Rebus Community · 2017
This is the first edition of a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. This book has been undergoing student and faculty testing and open review in fall 2017. Feedback has been implemented in Version 1.0 and will continue to be implemented in Version 2.0 (ETA spring 2018). An accompanying handbook will include additional activities, ancillary materials and faculty resources on media innovation for instructors.
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Information Strategies for Communicators
Kathleen Hansen; Nora Paul · University of Minnesota Libraries Publishing · 2015
Written by two nationally recognized experts in information strategy, Information Strategies for Communicators leads students step-by-step through the information search and evaluation process for news and strategic communication message production. The book includes a conceptual model of the information strategy process, case studies to illustrate the process in action, and links to current examples throughout. The definitive text for the information search and evaluation process as practiced by news and strategic communication message producers. Currently used at the University of Minnesota School of Journalism and Mass Communication; JOUR 3004W/V, Information for Mass Communication.
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Interculturality for Personal Development and Organizational Leadership
Christina Page · Kwantlen Polytechnic University · 2026
Interculturality is a key competency for students and emerging professionals across a variety of fields, from business and education to health care and non-profit leadership. This book bridges academic theory with professional application, helping learners to develop self-awareness and cultural humility. This text also seeks to equip students with practical analytical and communication skills that can be immediately applied in personal and workplace situations. It also seeks to ground students in a foundation for professional leadership in justice, equity, diversity, and inclusion (JEDI). Drawing on both established and emerging frameworks, the text exposes students to diverse perspectives on interculturality, inviting them to critically evaluate established and emerging viewpoints through reflective exercises and case studies. Additionally, this resource integrates the United Nations Sustainable Development Goals (SDGs), connecting interculturality with meaningful local and global action. Learners are also prepared for meaningful action through the framework of Inclusive Innovation, using tools to foster equitable environments and lead transformative change in their workplaces, organizations, and communities.
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Communicating Strategically in the Workplace: A Resource for Engineering and Science Majors
Karishma Chatterjee; Damla Ricks; Diane Waryas Hughey · Mavs Open Press · 2025
We created this book to provide a targeted understanding of the process of communication to STEM (Science, Technology, Engineering, Mathematics) students. We have included specific and concise information in this book catering to technical and professional fields. Students will be able to develop their skills in writing, presenting, and interviewing, and improve their interpersonal relationships in the workplace.
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Business Information Systems: Design an App for That
Raymond Frost; Jacqueline Pike; Lauren Kenyo; Sarah Pels · Saylor Foundation · 2011
We set out to design an introductory course governed by four themes: Give students a good idea of what a career in MIS looks like by doing MIS. Enhance the professionalism of deliverables by teaching design and usability concepts. Promote creativity by assigning projects that demand it. Teach students about cloud computing by having them do cloud computing. Students in an introductory Management Information Systems (MIS) course often ask what a career in MIS looks like. Lacking a clear vision, they make their own assumptions. Often they assume the career involves programming with little human interaction. That MIS is a technical field could not be further from the truth. MIS job descriptions typically require candidates to be able to collaborate, communicate, analyze needs and gather requirements. They also list the need for excellent written and communication skills. In other words, MIS workers are constantly interacting with other people both inside and outside the organization. They are coming up with creative solutions to business problems. This course is designed to help students get a feel for what a career in MIS would be like. Our students report that they learn more about information systems from their internships than from their IS courses. Consequently, we designed a course that looks very much like an internship—an introduction to the field followed by a substantial project. Chapter 1 begins by introducing the information systems landscape. Here we discuss all the usual suspects: the information systems triangle, the systems development life cycle, transaction systems (ERP, SCM, CRM), collaboration systems, and business intelligence systems. Other aspects of the landscape such as usability, outsourcing, database concepts and so forth are introduced throughout chapter in Chapter 2 where they fit in naturally with the flow of the project. Chapter 2 is the substantial project which runs over a number of chapters. Over the course of the semester, students pl
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Leveraging Data Visualization to Communicate Effectively
Jennie Mitchell; Trent Deckard · PALNI · 2025
This textbook introduces students to the principles of effective data visualization and how to use visualization techniques to effectively communicate information and insights. Additionally, it shares presentation strategies to address communication gaps that could arise if the visualized data does not have the proper context and labeling. Students will learn how to select appropriate chart types and design effective visualizations that clearly convey data patterns and trends, to support data-driven decisions. The textbook also covers best practices for labeling, scaling, and annotating visualizations, as well as techniques for avoiding common pitfalls and biases in data visualization. Through hands-on exercises and projects, students will have the opportunity to practice creating a variety of visualizations using tools such as Excel, Power Business Intelligence (BI) and several problem-solving tools like Ishikawa, SWOT, PEST/LE, decision tree and more. Students will be able to process, analyze and visualize data to evaluate patterns and trends, and learn ways to communicate more effectively regardless of the setting or the type of audience.
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Organizational Behavior
Multiple Authors · OpenStax · 2019
This OpenStax resource aligns to introductory courses in Organizational Behavior. The text presents the theory, concepts, and applications with particular emphasis on the impact that individuals and groups can have on organizational performance and culture. An array of recurring features engages students in entrepreneurial thinking, managing change, using tools/technology, and responsible management; furthermore, the unique chapter on Social Media and Communication contextualizes the importance and implications of various platforms and communications methods.
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Fundamentals of Infrastructure Management
Donald Coffelt; Chris Hendrickson · Donald Coffelt and Chris Hendrickson · 2017
The authors believe this free of charge book, Fundamentals of Infrastructure Management, will expand the impact of the material and help improve the practice of infrastructure management. By ‘free of charge,' we mean that the material can be freely obtained, but readers should devote time and effort to mastering the material. We have provided problem assignments for various chapters, and we strongly urge readers to undertake the problems as a learning experience. This book grew out of a decade of co-teaching a course entitled ‘Infrastructure Management' at Carnegie Mellon University. Our teaching philosophy was to prepare students for work in the field of infrastructure management. We believe that infrastructure management is a professional endeavor and an attractive professional career. The book is co-authored by two accomplished engineers - each representing professional practice, academic research and theoretical evaluation. Their collective strengths are presented throughout the text and serve to support both the practice of infrastructure management and a role for infrastructure management inquiry and search. Importantly, both co-authors have academic research interests (and a number of research publications) on various topics of infrastructure management. That said, the primary audience for this book is expected to be professionals intending to practice infrastructure management, and only secondarily individuals who intend to pursue a career of research in the area. The text draws examples and discusses a wide variety of infrastructure systems, including roadways, telecommunications, power generation, buildings and systems of infrastructure. We have found that some common fundamentals of asset management, analysis tools and informed decision-making are useful for a variety of such systems. Certainly, many infrastructure managers encounter a variety of infrastructure types during their professional careers. Moreover, due to the functional inter-dependencies of
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Human Relations
Laura Dias · LibreTexts · 2012
Human Relations by Laura Portolese-Dias addresses all of the critical topics to obtain career success as they relate to professional relationships. Knowing how to get along with others, resolve workplace conflict, manage relationships, communicate well, and make good decisions are all critical skills all students need to succeed in career and in life. Human Relations is not an organizational behavior; rather, it provides a good baseline of issues students will deal with in their careers on a day-to-day basis. It is also not a professional communications, business English, or professionalism textbook, as its focus is much broader — on general career success and how to effectively maneuver in the workplace. From communication challenges to focusing on one's own emotional intelligence, the examples throughout Human Relations will help students understand the importance of the human side in their career. This book's easy-to-understand language and tone is written to convey practical information in an engaging way. Every chapter opens with a realistic example which introduces a concept to be explained in detail later. Each chapter contains relevant examples, YouTube videos, figures, learning objectives, key takeaways, exercises, and a chapter-ending case that offer different ways to promote learning. Many of the end-of-section exercises offer self-assessment quizzes, so students may engage in self-understanding and development.
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Technical and Professional Writing Genres: A Study in Theory and Practice
Eric Howerton; Michael Beilfuss; Katrina Peterson; Staci Bettes · Oklahoma State University · 2019
This modern, open-source guide to technical and professional writing explores workplace composition through theoretical and practical applications. Discussions of multiple writing genres will assist you in understanding how to apply for jobs, how to compose clear and precise business communications once the job has been acquired, and how to create documents -- such as proposals and reports -- that will be instrumental in helping to advance your career.
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Business English for Success
Scott McLean · Saylor Foundation · 2011
Business English for Success is a creative solution to a common challenge across Business Communication courses: Business English or Business Presentations? Some classes place an equal emphasis on oral and written communication. If that's the case for you check out our text Business Communication for Success. If, however, your class places the emphasis squarely on written communication and writing proficiency, then Business English for Success is for you. Business English for Success provides instruction in steps, builds writing, reading, and critical thinking, and combines comprehensive grammar review with an introduction to paragraph writing and composition. This step-by-step approach provides a clear path to student-centered learning. A wide range of writing levels and abilities are addressed, helping each student prepare for the next writing or university course. The text opens with a discussion on the sentence and then breaks it down into its elemental components, before reconstructing them into effective sentences, paragraphs, and larger assignments. Then, starting in Chapter 9: Effective Business Writing, the discussion applies lessons learned from the previous foundational chapters into common business issues and applications. From paraphrasing and plagiarism to style to the research process, the expectations increase as several common business documents are presented, including text messages and e-mail, memorandums and letters, the business proposal, business report, resume, and the sales message. This textbook has been used in classes at:Arizona Western College, Hostos Community College, Virginia State University, Truckee Meadows Community College, San Jose State University, Concordia University - Irvine, University New Brunswick - Fredericton, Cerritos College, University of Houston - Downtown, Flat World Knowledge University, A-C Central High School, University of The People, Truckee Meadows Community College, Danville Community High School