
Nguồn ngoài
The Sustainable Business Case Book
This text is one of the first of its kind. It combines the the theory of sustainability with key concepts, analytical information and contextual information with a collection of cases which provide insights, perspective and practical guidance on how sustainable businesses operate from different business functional area perspectives.
- Tác giả
- LibreTexts
- Nhà xuất bản
- LibreTexts
- Nguồn
- LibreTexts
- Giấy phép
- CC BY-NC-SA
- Ngôn ngữ
- EN
- Danh mục
- Quản trị kinh doanh
Mục lục· 85 mục
- 01: Introduction to Sustainable Business and Sustainable Business Core Concepts and Frameworks
- 1.0: Prelude - A Case of Google
- 1.1: Introduction
- 1.2: Overview of Sustainable Business
- 1.3: What Does It Mean to Be a Sustainable Business
- 1.4: What Is Required for a Sustainability Perspective
- 1.5: The Business Case for Sustainability
- 1.6: A Strategic Approach to Sustainable Business Practice
- 02: The Science of Sustainability
- 2.0: Introduction
- 2.1: Sustainability Economics
- 2.2: Life and Climate System of Earth
- 2.3: Human Activity Impacts on Ecosystems
- 2.4: In-Depth Discussion of Sustainability Topics
- 03: Government Public Policy and Sustainable Business
- 3.00: Introduction
- 3.01: Factors That Influence Public Policy
- 3.02: How Do Government and Business Interact
- 3.03: Market Failures and the Role of Public Policy
- 3.04: Public Policy Features and Examples
- 3.05: Environmental and Energy Policies
- 04: Accountability for Sustainability
- 4.00: Overview
- 4.01: Sustainability Reporting
- 4.02: Sustainability Reporting Process
- 4.03: Sustainability Reporting Guidelines and Frameworks
- 4.04: Certification
- 4.05: Life Cycle Management and Sustainability
- 4.06: Conclusion
- 05: Entrepreneurship Innovation and Sustainable Business
- 5.00: Introduction
- 5.01: Overview of Entrepreneurship
- 5.02: The Keys to Successful Sustainability Entrepreneurship
- 5.03: Innovation and Sustainability
- 5.04: Conclusion
- 06: Sustainable Business Marketing
- 6.00: What Is Sustainable Marketing
- 6.01: Green Marketing Strategy and the Four P's of Marketing
- 6.02: Market Barriers to Sustainability Products
- 6.03: Business Risks of Sustainability Marketing
- 6.04: Keys to Marketing a Sustainable Brand
- 07: Case- Sustainable Business Entrepreneurship- Simply Green Biofuels
- 7.00: Introduction to Simply Green
- 7.01: Biodiesel
- 7.02: The Challenges and Overcoming Them
- 7.03: Getting the Business Off the Ground
- 7.04: The Keys to Success
- 7.05: Why No Profits
- 7.06: Limits of Always Focusing on Doing the Right Thing
- 7.07: Conclusion
- 7.08: Simply Green Timeline
- 08: Case- Marketing Sustainability- Seventh Generation Creating a Green Household Consumer Product
- 8.00: Introduction
- 8.01: People Planet and Profit
- 8.02: The Challenge Ahead
- 09: Case- Brewing a Better World- Sustainable Supply Chain Management at Green Mountain Coffee Roasters Inc.
- 9.00: Introduction
- 9.01: Green Mountains Sustainable Business Model
- 9.02: The Coffee Industrys Supply Chain
- 9.03: Sustainability and Corporate Social Responsibility at Green Mountain Coffee Roasters Inc.
- 9.04: Going Forward
- 10: Case: Oakhurst Dairy: Operations Management and Sustainability
- 10.00: Overview
- 10.01: Introduction
- 10.02: Greenhouse Gases (GHGs) and the US Dairy Industry
- 10.03: Improving Business Value through Sustainable Practice
- 10.04: Opportunities and Challenges
- 11: Case: Accounting for Sustainability: How Does Timberland Do It and Why
- 11.01: Sustainability Reporting at Timberland
- 11.02: Business Value of Sustainability Reporting
- 11.03: New Corporate Parent and New Corporate Social Responsibility Leader
- 12: Case: Sustainable Investing: Pax World Helping Investors Change the World
- 12.00: For Tomorrow
- 12.01: Introduction to Socially Responsible Investing (SRI)
- 12.02: Pax World
- 12.03: Pax Worlds Approach to Investing
- 12.04: Pax World Looking Forward
- 13: Case: Strategic Mission-Driven Sustainable Business: Stonyfield Yogurt
- 13.00: Introduction
- 13.01: A Sustainability-Focused Start-Up
- 13.02: Stonyfields Social Mission
- 13.03: Organics and Natural Foods Industry
- 13.04: Stonyfields Strategy and Execution
- 13.05: Moving On
- 13.06: Conclusion