
Nguồn ngoài
Digital Entrepreneurship (CIS 028)
This book allows you to embark on a transformative journey with Digital Entrepreneurship, where individuals of all skill levels explore the dynamic world of the creative economy. It equips you with essential skills to validate business concepts, refine strategies, and secure capital for sustainable growth. Whether you're a seasoned entrepreneur or new to the field, join us in unlocking the potential of digital entrepreneurship together.
- Tác giả
- Gabrielle Brixey
- Nhà xuất bản
- Coalinga College
- Nguồn
- LibreTexts
- Giấy phép
- Mixed
- Ngôn ngữ
- EN
- Danh mục
- Quản trị kinh doanh
Mục lục· 85 mục
- 01: Introduction to Digital Entrepreneurship
- 1.01: Module Objectives
- 1.02: Introduction
- 1.03: Basic Entrepreneurship
- 1.04: Digital Age of Entrepreneurship
- 1.05: Successful Entrepreneurs
- 1.06: Conclusion
- 1.07: Case Study
- 1.08: End of Module Resources
- 02: Identify a Business Opportunity
- 2.01: Module Objectives
- 2.02: Introduction
- 2.03: Understanding the Opportunity
- 2.04: Opportunity Analysis
- 2.05: Innovation and Entrepreneurship
- 2.06: Creativity Innovation and Invention
- 2.07: Conclusion
- 2.08: Case Study
- 2.09: End of Module Resources
- 03: Current Market Trends
- 3.01: Module Objectives
- 3.02: Introduction
- 3.03: Creativity and Design Thinking
- 3.04: Current Entrepreneurship Trends
- 3.05: Evaluating the Market
- 3.06: Market Networking
- 3.07: Conclusion
- 3.08: Case Study
- 3.09: End of Module Resources
- 04: Online Presence and Business Strategies
- 4.01: Module Objectives
- 4.02: Introduction
- 4.03: Online Marketing
- 4.04: Marketing Techniques for Entrepreneurs
- 4.05: E-Commerce Models
- 4.06: Business Structures and The Business Plan
- 4.07: Social Media Strategies
- 4.08: Conclusion
- 4.09: Case Study
- 4.10: End of Module Resources
- 05: Competitors and Online Risk
- 5.01: Module Objectives
- 5.02: Introduction
- 5.03: Know your Competitor
- 5.04: Competitive Analysis
- 5.05: Managing Online Reputation
- 5.06: Cybersecurity and Data Privacy for Entrepreneurs
- 5.07: Legal and Ethical Considerations
- 5.08: Legal Forms of Organizations for Small Businesses
- 5.09: Conclusion
- 5.10: Case Study
- 5.11: End of Module Resources
- 06: Early Stages and Financial Decisions
- 6.01: Module Objectives
- 6.02: Introduction
- 6.03: Bootstrapping
- 6.04: Finding the Money
- 6.05: Your Equity Circle
- 6.06: Accounting for Entrepreneurs
- 6.07: Finance and Accounting Strategies
- 6.08: Start Up Funding Options
- 6.09: Conclusion
- 6.10: Case Study
- 6.11: End of Module Resources
- 07: Pitching Your Idea or Final Project
- 7.01: Module Objectives
- 7.02: Introduction
- 7.03: Design Thinking Approach
- 7.04: Business Plans
- 7.05: Business Models
- 7.06: Pitching Your Idea
- 7.07: Conclusion
- 7.08: Case Study
- 7.09: End of Module Resources
- 08: Future Trends of Entrepreneurship
- 8.01: Module Objectives
- 8.02: Introduction
- 8.03: Emerging Technologies on Small Business
- 8.04: Chat GPT and Entrepreneurs
- 8.05: Trends and Expectations in Entrepreneurship
- 8.06: The Rise of Social Impact Entrepreneurship
- 8.07: Sustainability in Entrepreneurship
- 8.08: Conclusion
- 8.09: Case Study
- 8.10: End of Module Resources