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Business English for Success

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Business English for Success

This text starts with a solid foundation in written communication with several opportunities to both review the fundamentals as well as to demonstrate mastery and move on to more challenging assignments. Our students are sometimes learning English as they enter a business program and benefit from the attention to the basics. At the same time this text often articulates as a course-equivalent for English or fulfills a writing requirement for a degree program.

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EN
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Mục lục· 102 mục
  1. 01: Writing Basics - What Makes a Good Sentence
  2. 1.01: Sentence Writing
  3. 1.02: Subject-Verb Agreement
  4. 1.03: Verb Tense
  5. 1.04: Capitalization
  6. 1.05: Adjectives and Adverbs
  7. 1.06: Adjectives and Adverbs
  8. 1.07: Misplaced and Dangling Modifiers
  9. 1.08: Writing Basics- End-of-Chapter Exercises
  10. 02: Punctuation
  11. 2.01: Commas
  12. 2.02: Semicolons
  13. 2.03: Colons
  14. 2.04: Quotes
  15. 2.05: Apostrophes
  16. 2.06: Parentheses
  17. 2.07: Dashes
  18. 2.08: Hyphens
  19. 2.09: Punctuation- End-of-Chapter Exercises
  20. 03: Which Word Is Right
  21. 3.01: Commonly Confused Words
  22. 3.02: Spelling
  23. 3.03: Word Choice
  24. 3.04: Prefixes and Suffixes
  25. 3.05: Synonyms and Antonyms
  26. 3.06: Using Context Clues
  27. 3.07: Working with Words- End-of-Chapter Exercises
  28. 04: Help for English Language Learners
  29. 4.01: Word Order
  30. 4.02: Negative Statements
  31. 4.03: Count and Noncount Nouns and Articles
  32. 4.04: Pronouns
  33. 4.05: Verb Tenses
  34. 4.06: Modal Auxiliaries
  35. 4.07: Prepositions
  36. 4.08: Slang and Idioms
  37. 4.09: Help for English Language Learners- End-of-Chapter Exercises
  38. 05: Writing Paragraphs - Separating Ideas and Shaping Content
  39. 5.01: Purpose Audience Tone and Content
  40. 5.02: Effective Means for Writing a Paragraph
  41. 5.03: Writing Paragraphs- End-of-Chapter Exercises
  42. 06: Refining Your Writing - How Do I Improve My Writing Technique
  43. 6.01: Sentence Variety
  44. 6.02: Coordination and Subordination
  45. 6.03: Parallelism
  46. 6.04: Refining Your Writing- End-of-Chapter Exercises
  47. 07: The Writing Process - How Do I Begin
  48. 7.01: Apply Prewriting Models
  49. 7.02: Outlining
  50. 7.03: Drafting
  51. 7.04: Revising and Editing
  52. 7.05: The Writing Process- End-of-Chapter Exercises
  53. 08: Writing Essays - From Start to Finish
  54. 8.01: Developing a Strong Clear Thesis Statement
  55. 8.02: Writing Body Paragraphs
  56. 8.03: Organizing Your Writing
  57. 8.04: Writing Introductory and Concluding Paragraphs
  58. 8.05: Writing Essays- End-of-Chapter Exercises
  59. 09: Effective Business Writing
  60. 9.01: Oral versus Written Communication
  61. 9.02: How Is Writing Learned
  62. 9.03: Good Writing
  63. 9.04: Style in Written Communication
  64. 9.05: Principles of Written Communication
  65. 9.06: Overcoming Barriers to Effective Written Communication
  66. 9.07: Additional Resources
  67. 10: Writing Preparation
  68. 10.01: Think Then Write - Writing Preparation
  69. 10.02: A Planning Checklist for Business Messages
  70. 10.03: Research and Investigation - Getting Started
  71. 10.04: Ethics Plagiarism and Reliable Sources
  72. 10.05: Completing Your Research and Investigation
  73. 10.06: Reading and Analyzing
  74. 10.07: Additional Resources
  75. 11: Writing
  76. 11.01: Organization
  77. 11.02: Writing Style
  78. 11.03: Making an Argument
  79. 11.04: Paraphrase and Summary versus Plagiarism
  80. 11.05: Additional Resources
  81. 12: Revising and Presenting Your Writing
  82. 12.01: General Revision Points to Consider
  83. 12.02: Specific Revision Points to Consider
  84. 12.03: Style Revisions
  85. 12.04: Evaluating the Work of Others
  86. 12.05: Proofreading and Design Evaluation
  87. 12.06: Additional Resources
  88. 13: Business Writing in Action
  89. 13.01: Text E-mail and Netiquette
  90. 13.02: Memorandums and Letters
  91. 13.03: Business Proposal
  92. 13.04: Report
  93. 13.05: Resume
  94. 13.06: Sales Message
  95. 13.07: Additional Resources
  96. 14: APA and MLA Documentation and Formatting
  97. 14.01: Formatting a Research Paper
  98. 14.02: Citing and Referencing Techniques
  99. 14.03: Creating a References Section (Part 1)
  100. 14.04: Creating a References Section (Part 2)
  101. 14.05: Using Modern Language Association (MLA) Style
  102. 14.E: APA and MLA Documentation and Formatting (Exercises)